The International Society for Krishna Consciousness (ISKCON), also more famously known as the “Hare Krishna movement” is a global spiritual society founded by His Divine Grace A.C. Bhaktivedanta Swami Prabhupada in July of 1966 in New York.
ISKCON belongs to the Brahma-Madhava-Gaudiya-Vaishnava lineage, an authentic monotheistic lineage within the Vedic culture. Today ISKCON comprises of more than 800 temples, rural communities, educational institutions and vegetarian restaurants worldwide. The Society is also at the forefront in humanitarian efforts internationally, particularly through its charitable food distribution operation known as “Food for Life”, which is the largest plant-based food relief program in the world.
The aim of ISKCON is to acquaint people from all walks of life with the universal principles of self-realization and God consciousness so that they may derive the highest benefit of spiritual understanding, unity and peace. The Vedic literature recommends that in the present age known as Kali-yuga, the most effective means of achieving spiritual success is to always hear about, glorify, and remember the all-attractive Supreme Personality of Godhead, Sri Krishna. Therefore, it recommends the chanting of the Holy Names of God, particularly through the maha or great mantra: Hare Krishna Hare Krishna KrishnaKrishna Hare Hare / Hare Rama Hare Rama RamaRama Hare Hare. This sublime chanting puts the chanter directly in touch with the Supreme Lord through the transcendental sound vibration of His Holy Name.